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Year of publication: 2015
Number of pages: 256
ISBN: 9783899555561
Publisher: Gestalten
Cover: Hard
Format: 240 x 280 mm
Start Me Up! is a compendium of innovative corporate design for a new generation. Brimming with imaginative business ideas that range from a turban tailoring house to an artistically ambitious mattress manufactory, it presents brands that break away from stereotypes through their visual identities. The book also shows that entrepreneurship today is more personal than ever before. It features outstanding work that results when young founders turn to creative agencies that then transform their business ideas into personalized narratives through visual storytelling strategies. From a beauty parlor in Singapore to a whiskey distillery in Finland, from cutting-edge logotypes to high-quality packaging, Start Me Up! truly showcases the best in branding from around the world.
gestalten continues to actively reimagine the way in which we approach publishing. With our extensive range of titles, we not only seek to enhance and to enrich our reader's lives, but to continually engage with the surrounding creative landscape. Our origin story began with a focus on the aesthetic, particularly that of graphic design and, over the last two decades, the scope of both our content and our expertise has widened. Today, using a myriad of observations of culture, people, art, and other intimate, inspirational informants, we document and anticipate vital movements in architecture, visual culture, design & fashion, escapism, food & beverages, travel, and contemporary art. In 2014, Little Gestalten joined the literary ranks and ensured that there was a place for readers of all ages within the world of gestalten. The gestalten narrative exists beyond the textual realm; regardless of the medium at hand, gestalten wishes to inform and inspire our community. We welcome you to enter gestalten's world of creative culture, whether between our pages, indulging in images and films online or at one of our international events. We look forward to the result: mutual inspiration.
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