Pretty Little London

A curated guide to the most chic, stylish and unique sites in London, from the creators of the hugely successful Instagram account @prettylittlelondon.

Inviting you on a stunning visual tour of the city, your guides Sara and Andrea present the most Insta-worthy destinations in the capital.
 
With everything from cafes and restaurants to galleries, parks and hotels, Pretty Little London introduces more than 100 perfect places to explore all year round.
 
The authors also share advice drawn from their experience on the platform, from using the right equipment to photograph these stunning ​locations, to how to build followings and understand trends and algorithms.
 
Whether you’re looking for a picturesque wisteria-filled stroll, a romantic rooftop bar for a cocktail, an inspiring museum, or a magical day of Christmas lights and festivities – Pretty Little London has a whole host of offerings.
 
There are even a few day trips outside of London for those much-needed weekend getaways.

Filled with enviable photography, beautiful maps, Instagram advice and insider tips – this book will inspire you to discover parts of the city you’ve never seen before. 

Andrea Di Filippo is a British-Italian photographer, writer and entrepreneur based in London. He is the co-founder of the hugely successful Instagram accounts @prettylittlelondon, @prettylittleparis and @prettylittletrips, which he runs together with his partner Sara Santini. Since moving to London in 2014, the couple have spent most of their time searching for the city's prettiest spots, best restaurants and hotels, most picturesque walks and best daytrips, inspiring others to do the same.

Sara Santini and Andrea Di Filippo are the co-founders and editors of the acclaimed Instagram accounts @prettylittlelondon, @prettylittletrips and @prettylittleparis. Originally from Italy, Sara and Andrea have been calling London their home for more than seven years. Now photographers, social media content creators and digital entrepreneurs, their work has been published by Harper's Bazaar, Evening Standard, Time Out London and many more. 

Pretty Little London was born in November 2015, when Sara and Andrea decided to start exploring hidden gems and unseen parts of the city. With the aim of inspiring Londoners to get out of their comfort zone and wander, the account has grown exponentially, with more than 700k followers worldwide.